How the hell do Nike do it again and again! Fresh! Nike rocks!
Wednesday, February 1, 2012
Wednesday, January 25, 2012
Japanese Band Finds a New Way to Make Money: By Selling Parts of Its Video
The Japanese band androp has released a new video for their catchy single "World.Words.Lights." with an interesting commerce component to help them make benjamins in this new digital era. The ten high-tech toys dancing in the video are being auctioned off on ebay. #1/10, the androp WWL rocker, is currently up for bidding at a price of $5,000. Get your checkbook ready. Agency: Party.
Friday, January 20, 2012
POSTER RELIEF WITH IMMEDIATE EFFECT
I love this because this poster campaign creates an entirely new and novel experience using one of the oldest techniques available - not flying high tech technology involved here - just the age old scratch away system. Watch and enjoy
TALK ABOUT NEW BUSINESS MODELS
Brinx is a new URL shortening service that lets you brand your links for only 0.99$ a month. A small price to pay to ad existing face value to your brand. What a simple and wonderful idea.
http://brinx.it/?firstlook
Thursday, November 17, 2011
Lay's Vending Machine in Argentina - YouTube
I love the idea of creating a fantastic muchies machine that has one purpose only - prove to consumers beyond the shadow of a doubt Lays is nothing but fresh potatoes, a little oil and salt. Nice!
Monday, November 7, 2011
HARRY POTTER TECHNOLOGY HITS MUSEUMS
Truth is I love the campaigns created for museums in the last decade. from Tate Tracks to the museum of London's Street Museum, I think they add to the visitors experience and help bring the pieces of art closer to the visitor - enabling a more intimate viewing experience. The campaign developed for Warsaw Sukiennice "Secrets Behind Paintings" is no exception. Borrowing from the Harry Potter popular culture icons of animated talking paintings - the museum brings the story behind each painting to life. Wish they would make this a travelling exhibit. I'd definitely go.
Holiday Serendipty
the concept introduced by Virgin airlines is simple.
log in your port of departure and date of departure and return.
Choose the weather you would like and discover 24 hours in advance where you are flying to. Now that makes for new discoveries!
