This is a short video of Tim Malbon from Made by Many explaining at the IPA how the agency has adopted agile, real time processes to turn out work for their clients. There are lots of little nuggets in here, but what especially struck me was the agency's work processes - the outright definition that the agency does not create online banners but platforms for its clients. A process that means involving the client in the actual development, sketching and brainstorming process. Physically having in the room, contributing to the process which is no less interesting. A process that is iterative and resembles a jazz jamming session rather than an orchestrated music piece. A process that leans on quick sketches of the process and a visualization of it as a journey. I am probably rambling...so guess you'd just better watch the video to get what I am talking about.
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